Case Studies

Transforming downtown, one building at a time

The Arcade Building

254 W. Central Avenue, Winter Haven

Winter Haven’s downtown arcade was originally built in 1928. Architecturally interesting elements like an interior breezeway and wrought-iron entranceways gave the space a distinctive character.

However, the arcade was deteriorating rapidly when Six/Ten purchased and renovated the building in 2012. It is now occupied by the town’s most “cutting-edge” hair salon, a makeup studio, and an artisanal cheese shop, which recently opened in early 2014. A spacious loft apartment is located on the second floor.